B BOY KID KARAM FOR MOVES MAGAZINE

AUG 2024
 Creative Direction
Video EditingThis MOVES editorial featuring B-Boy Kid Karam explores his inspiring journey from child prodigy to becoming one of the most decorated breakers in the UK, securing a Nike sponsorship and a call-up to Team GB’s first-ever Breaking team.

Supported by Nike, I served as the Creative Director, working closely with Emily Almodovar, in addition to taking on the role of Video Editor. Our goal was to elevate Kid Karam’s profile, celebrate his environment, and provide the community with a historic insight and visual archive for future generations.





This shoot was also be used to promo Nike’s new breaking shoe, ‘The Nike Jam’.